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Welcome to the Build With ICF podcast with your hosts Trevor Brown and Heather Hering-Brown. With over 20 years of ICF installation, technical, and sales experience Trevor is considered an industry expert…on the other side of the table is Heather, aka the Girl Boss, and she has earned that title as the award winning owner of an ICF building company as well as a ICF drafting & design company…SLEEVES UP, BOOTS ON, this is the Build With ICF Podcast.
Welcome to the Build With ICF podcast with your hosts Trevor Brown and Heather Hering-Brown. With over 20 years of ICF installation, technical, and sales experience Trevor is considered an industry expert…on the other side of the table is Heather, aka the Girl Boss, and she has earned that title as the award winning owner of an ICF building company as well as a ICF drafting & design company…SLEEVES UP, BOOTS ON, this is the Build With ICF Podcast.
Episodes

Feb 24, 2026
Feb 24, 2026
41 min
Hosts Trevor Brown and Heather Hering Brown recap an action-packed month covering live trainings, trade shows, and on-site experiences from Indiana to the Florida Keys. They announce the formal launch of the World Insulated Concrete Form Association (WICFA), discuss industry advocacy through NAHB, share lessons from diverse job site builds (including Amish communities and a hurricane-rated car museum), and preview upcoming guests and projects.
Episode 62 highlights networking wins, ICF adoption across different markets, and how community involvement and associations can drive industry growth.
Sign up for the WICFA Waiting List at WICFA.org
Reach out to us at Info@BuildWithICF.com and @BuildWithICF on Socials.

Jan 28, 2026
Jan 28, 2026
47 min
Two experts in ICF — Trevor Brown and Heather Hering-Brown — recap their World of Concrete experience, industry buzz, and product discoveries from decades of hands-on work in ICF installation, drafting, and design.
The episode highlights new tools, plan books tailored to block manufacturers, manufacturing and accessory innovations, and personal show stories and shout-outs to builders, distributors, and vendors they met.
Listeners’ top questions are addressed, including termite and rodent concerns, adding ICF safe rooms to existing homes, and structural GFRP updates; practical solutions and product suggestions are shared.
They also discuss building industry connections, the idea of an associate ICF association, upcoming events and classes, and how to reach the Build With ICF team for plans, referrals, or questions.
Follow us @BuildWithICF and email us at Info@BuildWithICF.com

Jan 8, 2026
Jan 8, 2026
22 min
Two ICF experts with decades of experience—Trevor Brown and Heather Hering-Brown—share quick, practical tips for getting the most out of World of Concrete. From using the show app and planning booth visits to making supplier connections, what to expect, and must-see events like the ICF Builder Awards.
Download the app, bring comfortable shoes, and plan your show to touch blocks, meet reps, and discover new products. See you at North Hall!

Dec 31, 2025
Dec 31, 2025
49 min
In this episode hosts Trevor Brown and Heather Hering-Brown recap 2025 and the 20 NEW episodes that were produced and launched. From episode 39 about trade shows to the latest podcast with Hulk Waterproofing they hit the highlights of the year. They also take time to thank YOU the listener for all the shout outs and help promoting The Build With ICF Podcast on other platforms.
Thank you ALL and here's to an amazing 2026!!

Dec 12, 2025
Dec 12, 2025
1hr 8 min
ICF experts Trevor Brown and Heather Hering-Brown host a deep-dive interview with Brandon and Nikki from Hulk Systems Waterproofing. They revisit Hulks core waterproofing system, the unique textile-reinforced composite, and real-world benefits like elasticity, eco-safety, and ease of application for ICF foundations and unfinished basements.
The guests also discuss Hulks expanding distributor and dealer network, product evolution (including cementitious and roofing coatings), international growth plans, and ambitious fireproofing developments aimed at protecting structures in extreme conditions.
Follow Hulk @HulkSystems on IG and @HulkSystems966 on YouTube and www.HulkSystems.com
And come see them at the International Builders Show 2026 in Orlando, Florida Booth #TBD as well as the Resilient City Show Booth #RC530
And as always Follow Us @BuildWithICF on socials and www.BuildWithICF.com

Dec 3, 2025
Dec 3, 2025
43 min
Hosts Trevor and Heather Brown welcome Michael Cleary — an ICF panelization pioneer — to discuss his path from hotel developer to innovator and the new Quantum large-format ICF panels. Michael explains how 8×8 and 8×12 one-piece panels with a unique hub system, horizontal and vertical furring, and snap-in attachments simplify installation, add R-value, and enable faster panelized construction.
The episode covers real-world experience (multi-story hotel builds and NYC panelization), manufacturing breakthroughs that cut costs and shipping complexity, and how Quantum panels aim to speed projects, reduce labor, and open new options for exterior attachments and mechanical integration.
Reach out to Mike via email at Mike@ICFPanels.com or Info@QuantumICFPanels.com
Or his website QuantumICFPanels.com
And on Instagram @ICFPanels

Nov 13, 2025
Nov 13, 2025
59 min
Hosts Trevor Brown and Heather Hering Brown deliver a passionate, practical episode about building with insulated concrete forms (ICF). They emphasize that homeowners must lead the project, choose the right draftsman, block manufacturer, general contractor, and subcontractors, and educate the team early to avoid costly pushback.
The episode covers common friction points — HVAC, electricians, block selection, permitting, and local support — and offers concrete steps: research suppliers, use ICF training and resources, involve manufacturers and inspectors early, and build a true partnership with your team.
Ultimately, the hosts urge listeners to stand firm for the home they want, use available resources, and reach out for help so their ICF projects run smoothly and deliver long-term value.
Reach out to us at Info@BuildWithICF.com or on Social @BuildWithICF

Oct 23, 2025
Oct 23, 2025
40 min
Our Hosts Trevor Brown and Heather Hering Brown, speak to Gary Fetters of ICF Specialist and Castle Rock Homes out of Arizona to discuss his ICF journey, the viral Lego house, successful hotel and commercial projects, and the advantages of insulated concrete forms for energy savings, safety, and long-term value.
And check out their music video... https://youtu.be/LdU-vX_UoPw?si=Fi-1V9knMhGCQKF4
Give the a follow on InstaGram Castle Rock Homes ICF Specialist
Or on YouTube ICF Specialist YouTube
Check us out BuildWithICF.com or @BuildWithICF on Instagram

Oct 8, 2025
Oct 8, 2025
33 min
Host Trevor Brown welcomes Tim Hall of Concrete Construction Supply (CCS) to discuss how a regional supplier is pushing ICF, MST rebar, and Hulk waterproofing into new markets. The episode covers product benefits, distributor strategy, and how CCS integrates Superform, rebar fabrication, and specialty products to grow business.
Tim and Trevor also share practical sales lessons—old‑school job site outreach, relationship building, training inside teams, and leveraging manufacturer support—offering actionable advice for salespeople, contractors, and suppliers interested in building with ICF and expanding their product lines.

Oct 3, 2025
Oct 3, 2025
48 min
On this episode of Build With ICF, host Trevor Brown interview Tony Penna of Penna Construction about 27 years working with insulated concrete forms (ICF). Tony shares how they got started, memorable projects from sound studios to the award-winning Type 1A fire‑resistant home, and how their family team and dealer business evolved.
The conversation covers the benefits of ICF, the urgent need for more trained installers and young professionals, industry outreach through NAHB and World of Concrete, and practical steps for architects, contractors, and homeowners interested in safer, more durable construction.
Please reach out to Tony and his team at Penna Construction Tony@PennaConstructionInc.com check out their website PennaContructionInc.com
And give them a follow on InstaGram @PennaConstructionInc
